The majority of bands are broke. If you are reading this article, then your band is either obviously broke, or you don’t have a band and you want to get started.
Becoming a successful musician requires an audience. If people don’t know you exist, they clearly won’t be interested in showing up at your concerts, buying your CD’s, and following you on Twitter.
Part 1 of this post reveals ways to promote your band by spending just a few dollars. Part 2 will share ways that you can use to promote your band while making money! So be sure to check that one out as well.
How to Make Your Band Famous for $50
After talent, the second most important thing a band needs is publicity. If you are willing to spend a little money making your group visible to the world, your investment will pay for itself time and time again.
Each of the following services cost $5! If you can afford to purchase all 10, it could provide a lot of valuable publicity for your band. However, if you can only afford one or two of these gigs, I believe that it is still worth it.
If you’re confident that your music is fantastic, then getting it in front of radio stations should guarantee publicity. This fantastic gig by JackPurcell results in your song being submitted to over 500 college radio stations across the US! This is certainly a fantastic offer for a band looking to get their music in the hands of teenagers and twenty-somethings.
Music Crowns is an established online music gateway with a huge following on Facebook and Twitter. For just $5 they will share your band with their large following on Facebook! Another great deal for getting your music in the hands of the public.
LaserLife will interview your band on his popular music blog. While having a message tweeted or emailed out provides a fast boost in traffic, having your band written about gives a longer-lasting, established element of success for your band.
While a written interview is always great, a video interview allows viewers to get a better glimpse of who you are and what you are like. On Fiverr, thebeefsolver is willing to interview you on his popular YouTube channel. This is another great $5 offer that is hard to refuse!
If you want to guarantee that your music will be played on radio, consider this great gig that will play your music on a station with over 30,000 monthly listeners! Consider having your music played on chillspot.fm for just $5 and enjoy the thrill of telling people that your music has aired on radio!
Now that you have the college stations playing your music, let’s get it onto some other popular venues. JoeyJive will send your song to 550 music stations across the US! Another great deal for $5. Add this one to the college station gig above and your song can reach 1000 stations for $10! That’s pretty fantastic. Of course, it doesn’t guarantee play time, but it’s a step in that direction.
This gig is another impressive music submission opportunity. For $5, themusicmaster will submit your song to ALL of the radio stations in a single state. If you want to start local and build up buzz for your upcoming concerts, then this is a highly-recommended promotional job!
There are many indie blogs out there working hard to discover the next great thing. This gig my purplepistol will place your music into the inboxes of some of these influential writers. If they end up liking your music, and writing about you on their posts, there’s no telling what type of publicity you could receive!
While the music submission projects provide a great opportunity to be seen by many leaders in the music industry, they do not guarantee any publicity. Therefore, I have tried to include several guaranteed publicity gigs in this list. For $5 you can have your music placed on the All Bay Music online magazine. This is another excellent gig for attracting attention and providing backlinks to your content.
Publicity, publicity, publicity! Let’s get your band in the eyes of potential fans. Another excellent gig for promoting your music on an exceptional music blog is this one offered by sonicnights. These guys are a recording label, music consultants, and musicians themselves! Not bad people to begin building a professional relationship with.
Ultimately, the success of your band is dependent on the quality of your music. However, if you have the best music in the world, but no one hears it, you won’t go anywhere. So promote, promote, promote!
And check back tomorrow to discover how you can promote your band while making money in the process.
“People don’t want simply to buy the product, they want to have sympathy with the company too.” – Anita Roddick
Yesterday’s Activity: 29 visits, 19 unique visitors, 52 page views.
Everything is Personal
For many years people have said, “It’s not personal, it’s business”. Through my MBA and PhD classes, I can tell you that this phrase is nonsense. People don’t buy from businesses, they buy from people. And they PREFER to buy from people.
This is something that many online businesses fail to recognize (bloggers included). Rather than trying to develop a unique personality, much of the world’s online content is bland, boring, and impersonal.
Why do we make our content boring? Well, for many small companies it may be because they want to appear large. But this is foolish! We love David and Goliath stories.
So don’t pretend to be Goliath (that makes you boring and the enemy). Instead, create your underdog story and share it with the world. We love to see the little guy come out ahead!
Ways to Make Your Content Personal
Whether it’s your blog or small business website, making you content personal is what differentiates you from the chaotic online crowd, so get to work and become different!
1. Tell Your Story
On this website I periodically provide insights into who I am – an enthusiastic dreamer who dropped out of a management PhD program because it wasn’t what I wanted for my life. Now I’m trying to make a living online (and looking for work as well).
You have a story. Why did you start your business or blog? What do you hope to accomplish with it? What do you do in your free time? Believe it or not, people actually want to learn about the people they are buying from or reading about.
2. Use Your Own Voice
I am working hard on this one. While my writing use to be more humorous (as is visible in this article on wet pants that has been read over 35,000 times) – an excessive amount of academic writing has dulled down my enthusiasm – so I am gradually working on adding more humor back into my writing.
3. Interact with Visitors
When people leave comments on your website, respond. And have fun with it. As readers see you responding to comments on your website, they will see you as a person – as opposed to some strange website.
4. Recognize People Who Mention You
If someone shares your post on Facebook, Twitter, etc., share it on your own timeline and comment on their post. The more often you respond to other people’s content, the more likely they are to comment on your own.
5. Thank People for Visiting
Whether someone simply visits your site and leaves a comment, or whether they make a purchase of your product, send personal emails to people occasionally. When a professional blogger or business recognizes me, I feel important, and I feel like I am part of that brand.
6. Mention People in Your Articles
You will see this a lot on FiverrDaily.com – I love mentioning other people, particularly their Fiverr gigs, on my website. The fun thing about this is that everyone loves being recognized! And many of these people will mention me to their social networks, providing my site with some free publicity. It’s a win-win.
The Days of Big Business Are Over
That’s right, being big isn’t cool anymore. We all hate Wall Street. We all hate Wal-Mart. And we love the little guy. So stop trying to look big and start flaunting that you are small (yet still the best). This will help you tremendously in business – both online and off.
What do you think? Does being personal help you grow your audience?